Student packaging design with the objective to make a fictional beer & its branding for a business called Steam Democracy Brewing Company.
For this project I thought since beers were made from hops & most IPA's I've seen have been between 6%-9% ABV, I could make the name Hoptopus, make the logo a hop with octopus arms, & tie it together with an 8% ABV to represent the 8 arms of an octopus. Lastly I added a grainy blue gradient to create the look and feel of the ocean
While making the brewing company's new logo the word steam made me think of an old steam engine so I made their new logo an old fashioned locomotive with a beer tap as the front train car.
